Business and Politics

Brand Biden: Old, but likeable & trustworthy

Dr. Sandeep Goyal tells about Ipsos, the market research agency that ran a brand check on Mr. Biden just before the November election.  Joseph Robinette Biden Jr. took o...

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Thank you Mr. Kamath - Better late than never!

Following the news of ASCI banning surrogate ads of 12 liquor companies, Dr. Sandeep Goyal states that his crusade of three years against the inaction has finally succeeded!&n...

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Celebrating Ziva Dhoni’s first endorsement

Dr. Sandeep Goyal wonders whether the former Indian cricket team captain's daughter should be in the limelight at such a young age?  Ziva Dhoni just signed her first end...

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I Want To Live Life By ‘Doing Nothing’

A bit of a late realization, but a self-discovery nevertheless arrived at after much introspection, writes Dr. Sandeep Goyal Yes, please don’t think that I have writte...

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Signs of the time: Take me across the waters, ‘cause I need some place to hide…

Humra Quraishi looks around for reasons to rejoice the coming of the year 2021 and wonders if it spells bloom as it is being made out to be I have never believed in ushering ...

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Signs of the time: The Trolley Times

No New Years greetings from me to you. There is little to celebrate, writes Humra Quraishi Nothing much to look forward to. Nothing to talk about except of the gloom and the ...

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2020 In One Word: What’s Yours?

Dr Sandeep Goyal views the year 2020 as the time that has introduced us to the “new” normal. Forget 2020. What is my single word for 2021? “Normalcy”?...

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Bollywood Rebooted

Authentic, the one word, which describes Diljit Dosanjh better than any other, writes Dr Sandeep Goyal Why? Because, Dosanjh is the first Sikh actor to wear a turban on scre...

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The Storm In A Teacup

Dr. Sandeep Goyal puts down his thoughts on the recent developments in the F&B industry after FSSAI's 'Eat Right India' campaign angered The Coffee and Tea boards in the c...

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The brand mascot who walked the talk

He started to feature in his brand advertising almost four decades ago making him a brand mascot in the mold of Lee Iacocca of Chrysler, Dave Thomas of Wendy’s, Colonel ...

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MOVIES: A GENTLE DOWNPOUR OF INDIE SUCCESS

Ritopriyo Saha’s short film Chhoti Baarish (Little Rain) is creating ripples acros...

October 19 2025

POWERFUL PEOPLE: THE QUESTION UNANSWERED

As India celebrates the birth centenary of Dr. Bhupen Hazarika, the Bard of the Brahmapu...

October 18 2025

ALTERNATIVE ENTERTAINMENT: FETED ABROAD, FORGOTTEN AT HOME

When art-house brilliance wins global acclaim but faces neglect in its own country, it f...

October 17 2025