Bengaluru Theatre Groups Go For Trailers To Attract Tech-Savvy Audience
by The Daily Eye Team June 3 2016, 10:37 am Estimated Reading Time: 0 mins, 24 secsUnless one is a regular theatre goer, chances are that one does not know which play to watch. Information available is usually about the cast or a brief plot summary. Theatre productions in BENGALURU are remedying this dilemma: For starters, they are creating trailers or promos on the lines of movie trailers. Theatre productions are going beyond posters. "For today's tech-savvy audience, social networking has become a necessity" says Ashwini Kumar Chakre, founding member.