In a bid to promote sanitation program in Varanasi, the Municipal Corporation has come up with a filmy idea by putting up posters of Amitabh Bachchan films with a cleanliness message on it . The posters that have been put up across the street also carried a cleanliness slogan on it. The Municipal Corporation said that since Amitabh Bachchan is a renowned personality and have a large fan following therefore people will pay heed to the cleanliness slogan. The posters of films like Don, Naseeb, Mard have been put up across the town in which, the Bollywood megastar can be seen motivating people to promote cleanliness drive.

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