India’s landmark new open internet policy, which was hailed by net neutrality advocates around the world on Monday, increases the pressure on American regulators to address a glaring loophole in US federal policy that allows telecom companies to sidestep rules designed to preserve the internet’s open and freewheeling nature.
Open internet advocates argue that this practice, known as “zero-rating,” poses a serious threat to net neutrality—the principle that all content on the internet should be equally accessible—because it allows telecom companies to favor certain online services by not counting those services against monthly data caps.

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