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The Kardashian Factor' and climate change

The Kardashian Factor' and climate change

by The Daily Eye Team August 27 2014, 8:52 am Estimated Reading Time: 1 min, 15 secs

Climate change continues to drive energy policy, despite the fact that there is no way to reconcile eradicating energy poverty in much of the world with reducing carbon dioxide emissions. This is one of the many conundrums of the climate change debate ? a debate that has been taken over by social media and propaganda, while scientists struggle to get back into the game and engage the public.

Judith Curry is an American climatologist and former chair of the School of Earth and Atmospheric Sciences at the Georgia Institute of Technology, as well as the co-author of over 140 scientific papers. Her prolific writings offer a rational view of the climate change debate. You can find more of Judith's work at her blog: In an exclusive interview with James Stafford of Oilprice.com, Curry discusses why the public is losing trust in scientists, how alarmist propaganda has skewed the climate debate, and the social media impact and the 'Kardashian Factor,' among other topics.

Oilprice.com: You've talked a lot about the role of communication and PR in the climate change debate. Where do scientists fail in this respect? Judith Curry: Climate science communication hasn't been very effective in my opinion. The dominant paradigm seems to be that a science knowledge deficit of the public and policy makers exists, which is exacerbated by the Koch-funded climate denial machine. This knowledge deficit then results in the public failing to act with the urgency that is urged by climate scientists.

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