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CNN-IBN Appoints Anuradha Mathu Agrawal As National Revenue Head

CNN-IBN Appoints Anuradha Mathu Agrawal As National Revenue Head

by The Daily Eye Team May 12 2015, 2:59 pm Estimated Reading Time: 1 min, 49 secs

New Delhi, 11 May, 2015:CNN-IBN, India’s most awarded English news channel, has announced the appointment of AnuradhaMathu Agrawal as National Revenue Head. In this role, Anuradha will be responsible for the overall sales and revenue generation of the channel. She will work closely on creating new revenue streams and opportunities to drive growth and further consolidate the channel’s leadership position.

Anuradha comes with 17 years of experience in sales, strategy and senior leadership and has worked with renowned television channels and publication houses. She started her career with The Times of India and has subsequently worked with India Today, Star India, NDTV and Turner India. Anuradha also has an entrepreneurial stint to her credit wherein she co-founded a real estate brokerage and advisory firm.

Speaking on Anuradha’s appointment, AvinashKaul, CEO-IBN Network, said, “Anuradha comes with rich experience across multiple media brands. We are confident given her background that Anuradha will play a stellar leadership role in breaking new ground as we embark upon the next phase of growth.”

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The Network18 Group is a media and entertainment company with interests in television, internet, films, e-commerce, magazines, mobile content and allied businesses. Through its subsidiary ‘TV18 Broadcast Ltd.’ [BSE: 532800, NSE: TV18BRDCST], the group operates news channels – CNBC-TV18, CNBC Awaaz, CNBC-TV18 Prime HD, CNN-IBN, IBN7 and IBN-Lokmat (a Marathi regional news channel in partnership with the Lokmat group). TV18 also operates a joint venture with Viacom, called Viacom18, which houses a portfolio of popular entertainment channels – Colors, Colors HD,MTV, SONIC, Comedy Central, VH1, Nick. Nick Jr. and Nick Teen – and Viacom18 Motion Pictures, the group’s filmed entertainment business. TV18 has also forayed into the Indian factual entertainment space through A+E Networks | TV18 (a joint venture between A+E Networks and TV18 Broadcast) and operates HistoryTV18. TV18 and Viacom18 have also formed a strategic joint venture called IndiaCast, a multi-platform ‘content asset monetization’ entity mandated to drive domestic and international channels distribution, placement services and content syndication for the bouquet of channels from TV18, Viacom18 and other broadcasters. For more information, please log on to www.network18online.com




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