Kat Von D, the bombshell and brains behind Kat Von D Beauty, announced via Instagram Thursday afternoon a donation of $50,000 (gifted to her by business incubator Kendo) to the internationally celebrated non-profit Mercy For Animals. “In celebration of a groundbreaking year for @katvondbeauty Kendo gave me this amazing gift! I am thrilled to donate all of it to @mercyforanimals – an organization dedicating its efforts to ending animal abuse,” Von D wrote.

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