Netflix Data Reveals Exactly When TV Shows Hook Viewers — And It’s Not The Pilot.
by The Daily Eye Team September 25 2015, 11:05 am Estimated Reading Time: 0 mins, 35 secsNetflix crunched cold, hard viewing data for more than two dozen TV shows and says it has determined which specific episode grabbed most subscribers to the point where they watched the entire first season.
However, none of the shows Netflix looked at, which included originals and licensed series, hooked viewers with the pilot. In fact, two shows — “Arrow” and “How I Met Your Mother” — didn’t hit the tipping point until episode 8. In the traditional TV biz, conventional wisdom holds that a show’s pilot is the most critical linchpin to igniting viewer interest, given the nature of how new television programs debut.