Former EBay Inc. President Jeff Skoll has donated $10 million to UCLA for a center that will encourage students to create socially conscious entertainment projects.

The entrepreneur announced Wednesday the launch of the Skoll Center for Social Impact Entertainment at UCLA School of Theater, Film and Television.

The new center will host workshops, lectures, visiting artists and screenings. Its goals will align with Skoll’s entertainment company, Participant Media, which was behind the films “An Inconvenient Truth” and “The Help.”

Growing up, the philanthropist and entrepreneur said, he aspired to tell stories that would get people interested in “the big issues of the world.” He founded the company in 2004 after leaving his post at EBay. But even with Participant’s socially relevant projects, Skoll believed the media company could do more

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